At Sol Analytics, we offer a comprehensive suite of Market Research & Consulting services designed to empower organizations with actionable insights and strategic guidance. Our dedicated team of experts utilizes advanced methodologies and cutting-edge technologies to deliver accurate, timely, and impactful solutions tailored to your specific needs.
Sol Analytics leverages over 16 years of regional panel expertise, supplemented by referrals, social media outreach, partner networks, and more. Established since 2007, our extensive field network covers the Middle East region, including GCC, Levant and Egypt. Our recruiting resources include internal databases, exit interviews, mall and coffee shop recruitments, B2B expert networks, and referrals.
At Sol Analytics, we offer a comprehensive suite of Market Research & Consulting services designed to empower organizations with actionable insights and strategic guidance. Our dedicated team of experts utilizes advanced methodologies and cutting-edge technologies to deliver accurate, timely, and impactful solutions tailored to your specific needs.
Sol Analytics leverages over 16 years of regional panel expertise, supplemented by referrals, social media outreach, partner networks, and more. Established since 2007, our extensive field network covers the Middle East region, including GCC, Levant and Egypt. Our recruiting resources include internal databases, exit interviews, mall and coffee shop recruitments, B2B expert networks, and referrals.
Gain a deeper understanding of your brand’s perception in the market through comprehensive brand audits.
Identify strengths, weaknesses, and opportunities to enhance brand equity and drive brand loyalty.
We follow CBBE/Keller model to execute Brand Audit study.
Understand customer experience across all channels where customers interacts with various aspects of the business using latest tools and technology. Measure and analyze customer satisfaction levels to gauge the effectiveness of your products, services, and overall customer experience. Identify areas for improvement and implement strategies to enhance customer satisfaction.
Assess department satisfaction and correlate it with individual employee satisfaction levels. By analyzing the data at both departmental and employee levels, actionable insights are generated to improve overall department satisfaction scores.
Analyze the customer journey to get insights into customer interactions, preferences, and pain points throughout their engagement with a brand. The insights from customer journey shall empower brands to better understand, engage, and serve their customers, ultimately driving business growth and success.
A typical Customer journey map of an Automotive customer is shown below:
Uncover valuable insights into your customers’ purchasing experiences through mystery shopping programs. Evaluate service quality, staff performance, and adherence to brand standards to optimize the customer journey.
A typical set of aspects covered by a Mystery Shopper for an Money Exchange house is shown here
Estimate market size, identify growth opportunities, and forecast future market trends to inform strategic decision-making and business planning. Gain valuable insights into market dynamics to stay ahead of the competition.
We approach market sizing in a multi-pronged approach to arrive at a robust outcome ensuring our client get a long term view of their business potential.
Benchmark your performance against industry competitors to identify strengths, weaknesses, and areas for improvement. Understand competitive positioning and develop strategies to gain a competitive edge in the market.
A typical Customer journey map of an Automotive customer is shown below:
Evaluate the effectiveness of marketing campaigns through pre and post-campaign analysis. Measure key performance metrics, assess campaign impact, and optimize future marketing strategies for maximum ROI.
Assess market demand, competition, and consumer preferences to inform successful new product introductions. Identify potential barriers and opportunities to maximize the success of your product launches.
At Sol Analytics, we are committed to delivering actionable insights and strategic guidance that drive business success. Our market research and consulting services are characterized by:
Our team of seasoned professionals brings a wealth of experience and expertise across various industries and research methodologies.
We understand that every organization is unique, which is why we tailor our solutions to meet your specific needs, objectives, and budget.
We go beyond data collection to provide deep, insightful analysis and actionable recommendations that drive meaningful business outcomes.
We recognize the importance of timely insights, and we strive to deliver our findings promptly to support informed decision-making.
Partner with Sol Analytics to unlock the power of market research and gain a competitive edge in today’s dynamic business landscape. Let us help you navigate market complexities, seize opportunities, and achieve your business goals.
The client is a well-established family leisure and entertainment destination in Dubai, with over 25 years of successful seasonal operations. They conduct annual customer satisfaction
The client, a retail/service station provider, aimed to enhance customer experience and align it with their expansion strategy. They sought to understand the customer journey